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BONUS: Patrick James Lynch on Entertainment That Makes Change – Lessons in Product Thinking from Believe Ltd.
- Believe Limited, led by Patrick James Lynch, focuses on entertainment that creates change, inspired by his brother's hemophilia.
- Lessons for product managers include human-centered design, stakeholder alignment, and emotionally viable products.
- Patrick emphasizes the importance of thorough needs assessments and community understanding before product development.
- Collaboration with various stakeholders like patients and healthcare professionals requires careful orchestration and prioritization of goals.
- Human-centered storytelling is advocated as a core product strategy by Patrick, emphasizing real value over specifications.
- Believe Ltd. adheres to core values consistently, even when rejecting opportunities that don't align with their beliefs.
- Patrick emphasizes the balance between maintaining vision and incorporating community feedback for product development.
- Emotional viability, creating emotional connections through compelling stories, is crucial for product engagement.
- Capturing and maintaining attention is the primary challenge in current landscapes, requiring engaging products.
- Patrick suggests reading 'Save The Cat! The Last Book on Screenwriting You’ll Ever Need' for better storytelling about products.
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