menu
techminis

A naukri.com initiative

google-web-stories
source image

Medium

4d

read

64

img
dot

Image Credit: Medium

Building Growth That Lasts: How We Built a Habit-Forming Property Marketplace

  • In the early stage of a property marketplace, the goal was to increase supply of property listings.
  • Instead of paying property owners to list their homes, the platform offered expertise and connected them with reliable agents who could assist in selling their properties.
  • For property agents, a feature was built to provide direct access to property owners actively seeking help, eliminating the need for time-consuming manual canvassing.
  • By focusing on habit formation and intrinsic motivation, the platform achieved sustainable growth without relying on cash incentives.

Read Full Article

like

3 Likes

For uninterrupted reading, download the app