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“Can You Build It by Tomorrow?” — A PM’s Tale of Urgency, Undefined Needs, and Mutual Confusion

  • A project manager faced with a sudden demand for a new feature without clear requirements or user needs.
  • Despite asking for clarification and pushing for understanding, the project ended up being rushed due to vague urgency.
  • The team built the feature quickly, but it turned out to be unused and insignificant, while more pressing user issues remained unresolved.
  • Lessons learned: Understanding the problem statement, aligning business urgency with user needs, ensuring value in shipped features, and prioritizing clarity over speed are crucial in product management.

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