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Case Study: Enhancing Spotify User Engagement with a Mood Slider Feature

  • Spotify aims to enhance user engagement with a Mood Slider feature.
  • The feature is designed to address the emotional aspect of music discovery by allowing users to set their current mood.
  • Through a lightweight interface, users can select the emotion they are feeling, which then influences song recommendations.
  • The implementation of the Mood Slider is considered an MVP approach, delivering immediate value and deepening user engagement.

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