In a protest against China's demanding "996" work culture, young Chinese are embracing a bizarre trend of pretending to be birds on social media.
Videos on platforms like TikTok show them in oversized t-shirts, perched and flapping, symbolizing freedom from relentless studying and working hours. Many participants, including students and young professionals, express exhaustion with the 72-hour work weeks.
This trend echoes past expressions of discontent with Chinese work norms, such as the 2022 "bai lan" movement. The phenomenon reflects a broader societal critique, where youth seek escape and freedom from intensive work routines.