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Cognitive Dissonance: The Quiet Conflict Undermining Everything

  • Cognitive dissonance, coined by psychologist Leon Festinger, refers to the internal conflict when actions don't align with values or beliefs.
  • In product and project management, individuals often experience cognitive dissonance, rationalizing decisions in complex roles.
  • The balancing act in product management leads to feeling like a hypocrite and creating internal justifications to resolve dissonance.
  • Project managers are pressured to maintain time, scope, and cost balance, resulting in contradictions and self-blame.
  • When product and project managers operate from dissonance, frustration grows, and the product integrity suffers.
  • Cognitive dissonance affects culture and behavior, becoming normalized and leading to disillusionment.
  • Acknowledging cognitive dissonance allows for adaptation and growth in leadership.
  • Transparency and self-awareness help in managing cognitive dissonance, promoting trust and conscious decision-making.
  • Identifying personal values and aligning actions with principles can help in stopping the drift caused by cognitive dissonance.
  • Repetitive conflicts indicate system flaws rather than personal failures, shifting the focus from individual shortcomings to systemic issues.
  • Cognitive dissonance signifies a concern for doing things correctly and telling the truth, emphasizing the importance of addressing conflicts rather than ignoring them.

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