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Customer Needs, Not Tech Hype: The Real Driver of SaaS, Web3, and AI Growth

  • 75% of high-growth SaaS companies prioritize customer experience in their product strategies, according to Gartner.
  • Industries are birthed because of customer needs or technology innovations that make customers realize they have a need.
  • The binary framing of customer needs as the driver simplifies the interplay between tech-push and demand-pull in sectors like SaaS, Web3, and AI.
  • Real-world examples in SaaS, Web3, and AI highlight the application of the binary lens in guiding impactful innovation.

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