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‘Cyber Trust Mark’ Program for Smart Devices Set to Go Live

  • The United States government is preparing to launch its cybersecurity labeling program for consumer internet-connected devices.
  • The Cyber Trust Mark is a voluntary label designed to improve device security by providing consumers with more information about the security of the products they purchase.
  • Major manufacturers and retailers, including Amazon, Google, Best Buy, Samsung, and LG Electronics, have supported the initiative.
  • Companies will soon be able to submit their Internet of Things (IoT) products for testing to earn the label, with certified products expected to arrive in stores this year.

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