Product strategies should focus on shared needs of customers and how they are changing.The days of building a platform and coasting are over and re-platforming is now constant.Product leaders can use AI to improve product management and rollout.The decision to adopt a multi-product strategy should be based on the analysis of when the competitive edge of the core product is likely to decline.Product and engineering teams should work closely together and take responsibility for different parts of execution.Tools like product playbooks should be used as a means to connect with customers.Continuous re-evaluation of tech foundations is recommended by the experts.Smaller teams can innovate faster when AI is used to understand customer needs and prototyping.Companies must see disrupting their products and processes as foundational for success.Team members across functions should share joint accountability for the outcome of a product launch.