<ul data-eligibleForWebStory="true"><li>Joining a start-up at the $1m ARR seed stage as Head of Sales is challenging with no set playbook provided.</li><li>Key initial steps include mastering the product, understanding the Ideal Customer Profile (ICP), and building a strong pipeline with a focus on outbound leads.</li><li>At this stage, being hands-on in sales is crucial, aiming to close a significant portion of the next $1M in revenue to refine the sales process.</li><li>Hiring should be strategic and gradual, prioritizing adaptable team members. Collaboration with marketing and product teams, setting realistic goals, and continuous iteration are essential for success.</li></ul>

Dear SaaStr: I’m Joining a Start-Up as Head of Sales At Just $1m ARR. What Should I Do First?

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