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Dear SaaStr: What’s The Toughest Skill to Learn to Scale in B2B?

  • To scale in B2B, the toughest skill to learn is to become a parallel recruiter, constantly recruiting the next level of management and managers.
  • In SaaS, having VPs of Sales, Marketing, Customer Success, Product, and Engineering is crucial by $2m in ARR.
  • Many SaaS founders fail to scale after $10m ARR because they are unable to dedicate enough time to recruiting and building their executive leadership.
  • It is essential to invest in executive leadership 6 months earlier than you think you need them.

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