<ul><li>Deepfakes have become a rampant issue, impacting multiple business functions and leading to significant financial losses, compliance issues and reputational damage.</li><li>Organizations must adopt advanced artificial intelligence (AI) techniques, alongside robust human and procedural defenses, to detect and counteract these risks.</li><li>Deepfakes pose a serious risk to organizations and have infiltrated every digital medium, including call centers, mobile apps, social media, videoconferencing, and livestreaming platforms.</li><li>To address the rising threat of deepfakes, organizations should employ a multi-layered approach, incorporating advanced AI techniques, education and training, as well as enhancing human oversight.</li></ul>

Deepfakes are a Rising Threat, Requiring Organizations to Adopt Advanced AI Defenses

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