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Denmark moves to protect personal identity from deepfakes with new copyright law

  • Denmark plans to amend its copyright law to give individuals rights over their body, face, and voice to combat AI-generated deepfakes, believed to be the first law of its kind in Europe.
  • The proposed law aims to protect individuals from being exploited by generative AI by allowing them to copyright their identity, with support from around 90% of MPs.
  • The new law in Denmark will ban realistic AI-generated imitations of artists' performances without consent, with compensation for victims, excluding parody and satire.
  • Denmark's Culture Minister emphasized the importance of protecting everyone's right to their own body, voice, and facial features, and plans to push similar initiatives across the EU.

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