<ul data-eligibleForWebStory="false"><li>Etsy is facing a lawsuit in California for allegedly allowing third-party companies to collect personal data from users through pixel trackers.</li><li>Pixel trackers are small bits of code embedded in websites that send information to outside companies without clear consent.</li><li>The plaintiff claims that Etsy's use of these trackers violates the California Invasion of Privacy Act.</li><li>The lawsuit seeks to stop Etsy from using the trackers, award damages to affected users, and could potentially become a class action case involving all California Etsy users.</li></ul>

Etsy Sued Over Pixel Trackers: What It Means for Your Business

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