In crafting an effective resume, two key principles can make all the difference, as advised by Nolan Church, a former Google recruiter turned CEO.
Firstly, emphasize your impact on the business. Highlight specific achievements that demonstrate how you've contributed to success, focusing on measurable outcomes relevant to your industry.
Secondly, use keywords judiciously. While incorporating relevant terms from job descriptions is important for catching recruiters' attention, avoid cramming multiple keywords into a single sentence, which can muddy your message. Clear, concise communication is paramount.