Cohort analysis can help in building a stickier product by focusing on those crucial moments when users make the decision to stay — or leave.Define key moments in your product that lead to long-term engagement.Create cohorts based on these actions and track their behavior over time.By tracking these cohorts over time, you’ll likely notice where retention dips.Once you’ve identified drop-off points, it’s time to experiment.Consider short-term improvements and long-term product strategy with cohort analysis.Cohort analysis can serve as a blueprint for building products that users love.