France’s competition regulator has fined Apple 150 million euros over the iPhone maker’s App Tracking Transparency (ATT) tool for abusing its market dominance on its own devices.
The French Competition Authority stated that the way ATT was implemented 'is neither necessary nor proportionate to Apple’s stated objective of protecting personal data'.
The tool particularly penalized smaller publishers as they depend on collecting third-party data to fund their activities.
Apple is involved in multiple EU investigations as the bloc pushes it to come into compliance with Digital Markets Act competition laws.