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From Scrum Master to Agile Delivery Manager: Evolution in the Age of Flow

  • In 2025, the title of Scrum Master was changed to Agile Delivery Manager (ADM) in a technology division, reflecting an evolution towards a more customized Kanban-based model and broader delivery leadership.
  • ADM role emerged as a natural progression from traditional Scrum Master roles, focusing on servant leadership, Agile values, and adapting to modern delivery demands.
  • The shift to ADM was a result of observing the gap between agile roles and current delivery requirements, emphasizing value creation, flow efficiency, and business impact.
  • ADM responsibilities include coaching teams, managing delivery risks, tracking systemic flow, and improving team performance and delivery efficiency.
  • The ADM oversees workflow across different work types to drive tangible business value, but does not operate across multiple delivery teams or coordinate program-level work.
  • ADM focuses on leading strategic transformation, championing Flow Metrics and Value Stream Management, and shaping how teams deliver real business value.
  • The role combines delivery leadership, agile stewardship, and flow optimization, going beyond the narrow scope of the traditional Scrum Master role.
  • The ADM role acknowledges the need to scale agility through people rather than frameworks alone, embracing the complexities of modern organizations and delivering outcomes.
  • For organizations considering a shift to ADM, it signifies a modern approach to delivery leadership that aligns with the evolving demands of the industry.
  • By transitioning to Agile Delivery Manager, teams and stakeholders are signaled about the evolved delivery leadership and are encouraged to embrace this growth.

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