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Arxiv
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283
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Generative Regression Based Watch Time Prediction for Short-Video Recommendation
- Watch time prediction (WTP) is a crucial task for short video recommendation systems.
- A novel approach called Generative Regression (GR) framework is proposed for WTP.
- GR reformulates WTP as a sequence generation task using structural discretization.
- GR outperforms existing techniques significantly according to evaluation and A/B testing.
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