Apple is considering a significant shift in its product release strategy by launching iPhones twice a year, potentially reshaping the smartphone market.
This change could help Apple stay competitive, match the pace of rivals like Samsung and Google, and respond better to seasonal trends and consumer needs.
The biannual release strategy may impact how Apple introduces new features, revenue streams diversification, marketing strategies, and consumer behavior regarding purchasing and upgrades.
This potential move signals Apple's efforts to adapt and innovate in a highly competitive smartphone market, with implications for the industry as a whole.