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Give the Client What They Need, Not What They Want;

  • In the world of business and product management, there’s a common mantra: “Give the client what they need, not what they want.”
  • This article explores the difference between the two, why it matters, and how you can identify and deliver what clients really need.
  • To deliver what clients need, you must go beyond their initial requests and dig deeper. Here are some practical tactics: Conduct Thorough Discovery Sessions, Map Out Their Business Goals, Analyze Current Systems and Processes.
  • Understanding the difference between what clients want and what they need is a skill that requires active listening, thorough analysis, and an empathetic approach.

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