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Globalizing Productions with Netflix’s Media Production Suite
- The article discusses the challenges in the film and television industry and the shift towards cloud-based workflows over the last decade.
- Netflix has developed the Media Production Suite (MPS) to streamline media management logistics and focus on creative storytelling.
- The industry norm of copying data to physical tape stock like LTO has limitations in accessibility and collaboration, leading to inefficiencies.
- Moving media to the cloud introduces new challenges, especially at a global scale, but it offers benefits like enhanced creativity and efficiency.
- The challenge of building a global technology solution that caters to different markets with varying needs is highlighted.
- Netflix's MPS includes tools for footage ingest, media library, dailies, remote workstations, VFX pulls, conform pulls, and media downloader.
- The article showcases the example of the Brazilian-produced series 'Senna' utilizing MPS to reshape their content creation workflow and improve production efficiency.
- MPS automation streamlines processes, reduces human errors, and improves collaboration between various production teams and vendors globally.
- By leveraging the Netflix hybrid infrastructure and embracing open standards, MPS enables global talent pools to work efficiently and focus on creative work.
- The Media Production Suite signifies a transformative shift in production approaches, aiming to democratize advanced production tools and elevate the quality of productions globally.
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