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Google Lens and Google Pay are about to get more helpful for holiday shopping

  • Google is adding new features to Google Lens and Google Pay to enhance holiday shopping.
  • Google Lens now provides tailored insights for products in-store, such as alternative options, competitive pricing, and reviews.
  • Google Pay introduces new buy now, pay later options in partnership with Affirm, Zip, and upcoming additions of Afterpay and Klarna.
  • Google Pay also enhances security with virtual cards and offers a fraud detection service for merchants.

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