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Here are 5 proven strategies for selling more in a recession

  • Understand New Pain Points: Identify the evolving challenges your clients face in a recession and tailor your product or service as a compelling solution.
  • Increase Sales Activities: In a longer sales cycle, boost your team's output and consider outsourcing sales to maintain pipeline growth.
  • Expect a Decline in Customer Confidence: Prove your product's value with real success stories, case studies, and trusted reviews to address objections effectively.
  • Invest in Sales Training: Equip your team to handle new market conditions and objections effectively.
  • Prioritize Retention and Expansion: Focus on upselling and better customer communication for increased profits.

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