Financial KPIs help product managers assess a product’s financial health and its contribution to the company’s overall success.
Revenue growth indicates market demand and product adoption, while customer acquisition cost (CAC) evaluates the efficiency of marketing and sales strategies.
Customer lifetime value (CLV) helps determine the long-term value of retaining customers compared to the cost of acquiring them.
Profitability metrics such as gross margin, operating margin, net profit margin, return on investment (ROI), and break-even analysis are important for understanding financial sustainability and decision-making.