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How to Build a Social Media Portfolio
- Building a social media portfolio can be a daunting task that many professionals put off due to the extensive work required.
- Tools like Gondola can help aggregate posts worked on, but individuals often desire a platform to editorialize their work for prospective employers or clients.
- Inspiration from others' portfolios, like that of Social Media Marketing Manager Alex Hao, can motivate individuals to finally create their own portfolios.
- Alex's portfolio, designed to resemble a social platform, efficiently showcases brands worked with and provides insights into various strategies employed.
- Key elements of the social media portfolio creation process include focusing on creative execution and strategy, making work speak for itself, and crediting collaborators.
- When creating a social media portfolio, consider the ownership of projects, clarity on your capabilities, and showcasing work that reflects your skills effectively.
- Importance of collaboration in social media workflows is highlighted by crediting collaborators in portfolios to acknowledge their contributions.
- Advice for those overwhelmed by creating a portfolio includes starting small, celebrating achievements, seeking help, and gradually improving the portfolio over time.
- Resources provided include examples of social media portfolios for inspiration, platforms for portfolio creation, and a list of designers to potentially collaborate with.
- Joining communities like Link In Bio Discord can provide valuable support and insights for individuals working on social media portfolios and related projects.
- Consider utilizing free resources or educational expenses to enhance your skills and portfolio, and share your own portfolio for feedback and inspiration.
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