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How to conduct a feasibility study: Step-by-step guide with examples

  • A feasibility study evaluates the viability of a business initiative, project, or product before investment.
  • It considers technical, economic, legal, operational, and scheduling feasibility factors.
  • Technical feasibility assesses if technology and expertise are available for the project.
  • Economic feasibility determines if the project is financially viable.
  • Legal feasibility ensures compliance with laws and industry standards.
  • Operational feasibility evaluates internal resources and infrastructure support.
  • Scheduling feasibility assesses if the project can be completed within a timeframe.
  • Feasibility studies help avoid investing in unfeasible projects, align with organizational goals, and identify risks early.
  • Steps to conduct a feasibility study include defining the opportunity, market research, technical analysis, financial evaluation, risk assessment, and summarizing findings.
  • Overcoming stakeholder challenges involves data-driven decision-making, setting boundaries, building buy-in, maintaining transparency, and leveraging stakeholder expertise.

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