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How To Improve Retention Using Excellent User Research Strategies- Part 2
- Churn occurs when customers no longer see value in a product and abandon it.
- Using user research to refine product design and functionality is effective in reducing churn.
- Lessons learned from managing churn rates in a case study are shared.
- Churn numbers spiked in a language learning product, leading to the implementation of solutions to enhance user experience.
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