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Leah’s ProducTea

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How to un-suck your product with experimentation

  • Benchmark is a false promise, focus on fixing the issues with experimentation.
  • Product and growth management requires experimenting with various ideas.
  • Experimentation should be simple and trackable, with easy deployment and analysis.
  • Find a good metric to embody the product and track user engagement.
  • Learn how to experiment quickly before shipping good experiments.
  • To retain users, ask them why they became power users and why they left.
  • Differentiate between activation and retention to improve overall experience.
  • Create mini-moments to gradually improve activation rate.
  • Features attract and retain differently, ensure the core value proposition is retained.
  • Setting up a fast cadence to test is more important than finding the next big thing.

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