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Lenny's Newsletter

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How to use Perplexity in your PM work

  • Chatbot tools like ChatGPT and Perplexity are quickly becoming de facto co-pilots for product managers.
  • Over 50% of PMs who responded are now using a chatbot daily, and 85% are using one weekly
  • Robert Bye, a PM at Figma, shared a common sentiment: Things are changing fast.
  • Perplexity is one of the most mentioned chatbots for PMs after ChatGPT.
  • Product managers use Perplexity to do their work in various ways, including growth strategy, market research, benchmarks, best practices, and technical jargon.
  • Perplexity provides help in growth accounting, referral program, reverse trial, advertising campaigns and app store optimization techniques.
  • Perplexity assists in finding benchmarks like open rates, retention rate, CSAT, and NPS scores from top technology companies like Notion and Deel.
  • With Perplexity, PMs can understand notions AI go-to-market strategy and most in-app localization tools.
  • Perplexity can explain technical jargon like Kubernetes, REST, and DAU/MU.
  • Lenny's Newsletter is a valuable resource, sharing insights on building products, driving growth, and accelerating one's career.

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