LinkedIn Jobs is a platform that connects job seekers with employers
The goal of LinkedIn Jobs is to find the right job seekers for the employers and to find the right talent for the job
Increasing user engagement closely aligns with the mission of LinkedIn Jobs
The target user segment selected is the unemployed job seekers who are desperate in order to find a job
The pain points for the selected segment include users being unaware of application status, inability to find jobs similar to their current role, and no ratings on interview process
The proposed solutions are to revamp the My Application page, recommend jobs using AI and ML, and allow users to apply directly through LinkedIn
The My Application page can be updated in real-time, and the recommended jobs will present highly relevant jobs that will improve user experience and increase applications
The prioritized solutions are revamping My Application page and improving recommended jobs
Metrics to measure the performance include job applications, status updates, utilization of recommended jobs, and responses received
The proposed solutions will improve the user experience and engagement, thus aligning with the mission of LinkedIn Jobs