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If you’re a product owner, you’re probably throwing away a lot of money

  • Product owners often make prioritization decisions based on gut instinct, rather than using numerical arguments.
  • Good product owners utilize KPI trees to connect lower-level metrics to revenue or critical company-wide metrics.
  • Modeling the impact of new tasks on KPIs can lead to better decision-making, but it is often seen as time-consuming and requires data analysis skills.
  • Advancements in AI can automate a significant portion of the analysis and help product owners make data-driven decisions.

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