India is the second-largest footwear producer globally, with over 9% of annual global production, exceeding 2.5 billion pairs yearly.
The Indian footwear market is valued at $15.5 billion and is expected to grow at a rate of 10-12% due to rising disposable incomes and fashion consciousness.
The sneaker segment in India, valued at $1.8 billion, is growing rapidly at 20-25% CAGR, led by brands in the ₹1,500-₹3,000 range.
Indian youth tend to prefer lower-priced sneakers from foreign brands due to the value proposition, creating challenges for domestic brands in establishing emotional loyalty.