Fragmented Tools and Disjointed Workflows: The user research landscape is cluttered with a variety of tools, leading to a patchwork of solutions.
Lengthy Research Cycles and Uncertain ROI: Disjointed tools result in prolonged and costly research cycles.
No Central System of Record: Another key challenge is the absence of a central system to store and standardize user research data.
Call for Innovation with Micorza: Micorza aims to create a fresh approach to user insights through an AI-driven platform that seamlessly integrates with existing workflows.