Former Apple designer Jony Ive's next product is driven by the 'unintended consequences' associated with the iPhone.Ive expressed concerns about the adverse effects smartphones have on users and acknowledged unintended consequences of some past products.He is collaborating with OpenAI on a new device, emphasizing the importance of considering potential societal impacts during innovation.Ive highlighted issues like smartphone addiction, increased anxiety, and electronic waste as unintended consequences of products like the iPhone.