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Kaspersky research: what interests kids in 2025 | Kaspersky official blog
- Kaspersky Safe Kids conducted a study to understand kids' online activities and interests, including searches on YouTube, favorite games, music preferences, and influencers followed.
- Memes, music, influencers, and cartoons are some popular search categories on YouTube for kids, with brainrot memes being particularly trendy.
- Music is the most searched category by children on YouTube, with genres like phonk and nightcore being popular, along with artists like Jennie from BLACKPINK.
- Gaming content is highly sought after, with Minecraft, Brawl Stars, Fortnite, Roblox, and Sprunki being among the favorite games for kids.
- Children globally share common interests in games, influencers, music, and memes, and are quick to adopt new technologies like neural networks and chatbots.
- It's crucial for parents to guide kids in online spaces, using tools like Kaspersky Safe Kids to monitor and protect them from inappropriate content and potential cyber threats.
- Kaspersky Cybersecurity alphabet and reliable device protection are recommended for children's online safety, along with staying informed about potential risks through resources like Telegram channels.
- Parents are advised to read the full report by Kaspersky to gain deeper insights into children's online activities and interests.
- Kaspersky Safe Kids offers features like content control, device monitoring, geofencing, and activity reports to enhance children's online safety.
- Additional articles by Kaspersky provide insights on children's safety online, including discussions about Apple's child safety initiatives, kids' first gadgets, cybersecurity discussions, and threats in school environments.
- It is important for parents to educate themselves and engage with their children on digital safety topics to ensure a secure online experience for the younger generation.
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