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Leader Spotlight: Leveraging success as a launchpad, with Tim McConville
- Tim McConville is VP, Product Management and Design at Moda Operandi, a luxury multi-brand fashion retailer and marketplace.
- In our conversation, Tim talks about leveraging success as a launchpad — rather than viewing a big win as an endpoint, recognizing it as a signal for potential greater success.
- He also talks about grounding cross-functional teams to a common mission by putting everything in the perspective of customer experience.
- To promote collaboration between technology and merchandising teams, Tim first grounds discussions in customer needs and problems.
- Second, he emphasizes the role of a product management team as a translator, bringing individual and group goals together to create common ground.
- Third, Tim leverages the power of cross-functional teams by keeping people tuned in through the entire process, from discovery through release.
- Tim believes in starting small when taking risks, recognizing that success as a launchpad doesn’t have to mean starting small and going big.
- At Moda, Tim uses the RICE prioritization framework in combination with a business alignment factor to ensure alignment and transparency with stakeholders.
- Tim encourages his teams to set time aside for creative exploration, envisioning, prototyping, and experimentation.
- Tim stresses the importance of feedback loops and providing a cohesive experience for customers and sales teams.
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