<ul data-eligibleForWebStory="true">Amid economic uncertainty, dealers must focus on lead generation, handling, and efficiency.Invest in SEM, OTT, social remarketing, and lead capture tools for optimal results.Tailor marketing spend, leverage AI tools, adopt video selling, and prioritize service department.Measure vendors, track key metrics, and optimize processes to survive and thrive.Execution is key to success in uncertain times; stay sharp and focused.