<ul><li>Leica has introduced a new filter effect called 'Artist Looks' to its Lux camera app for iPhones, starting with a preset inspired by celebrity photographer Greg Williams.</li><li>The Artist Looks in Leica's app are one-click filter presets designed to mimic the personal aesthetic of professionals. Greg Williams's preset gives color photos a black-and-white, vintage warm-tone feel inspired by Kodak Tri-X film.</li><li>The Greg Williams look is available for Lux Pro account subscribers for $6.99 per month or $69.99 annually, or for those purchasing Leica's phone grip priced at $625 post-tariffs.</li><li>Leica's Lux app offers various Leica-tuned photo filters, lens-based looks, and is also updating its Fotos app to allow users of select Leica camera models to directly download the Greg Williams look.</li></ul>

Leica can now style your iPhone photos to mimic a pro photographer

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