Mamaearth's co-founder, Ghazal Alagh, emphasizes the significance of astute hiring for business success. She advocates introspection before making hiring decisions, asking herself, "What are the 3 areas where this person is better than me?".
This practice ensures the recruitment of valuable team members for long-term growth. Alagh also promotes a "First Principles thinking" approach for innovation, urging businesses to challenge industry assumptions and consider alternative perspectives.
Her six tips for this approach include clarifying thinking, challenging assumptions, seeking evidence, considering alternatives, examining consequences, and questioning original questions.