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Mardi Witzel: Generative AI and the Trough of Disillusionment

  • Generative AI has entered a “trough of disillusionment,” a pit stop on the maturity and adoption graph.
  • Machine learning could be argued that it remains the more impactful, more understood and safer form of AI.
  • Continued investment in generative AI gathers risk and is contingent on the satisfaction and continuing support of early adopters.
  • The technology retains a magnetic appeal for many investors, though it is grounded in an uncertain possibility.
  • Enterprise customers will retrench, confronted with the weak ROI of many use cases of generative AI, and rethink how technology can support business priorities.
  • Machine learning might be seen as a smaller, more precise tool that can be applied to core business challenges with a clearer line of sight to ROI.
  • Machine learning has been around for decades and is applied in a wide cross-section of industries.
  • The pent-up demand for AI that delivers tangible results may stimulate a resurgent interest in traditional forms of technology such as machine learning.
  • Training large language models will cost between $10 and $100 billion in the next three years.
  • PolyML is an early-stage Canadian AI and machine learning company with novel technology.

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