<ul><li>MobileX, a customizable wireless service, launched a new marketing campaign called 'Mobile. Done Different.' that focuses on transparency and control for customers.</li><li>The campaign aims to address overpaying for unused data and the fine print in big carrier deals.</li><li>MobileX offers AI-powered plans where users only pay for what they use, with a maximum monthly cost of $24.88.</li><li>The campaign features a character named Frank Lee Overitt, representing frustrated wireless customers, and emphasizes the need for a smarter, more flexible approach to wireless service.</li></ul>

MobileX Unveils New Brand Campaign: Mobile. Done Different.

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