Bernadette Joy, earning about Rs 2.3 crore yearly, advises aspiring side hustlers to monetize their natural talents.
Her coaching business, Crush Your Money Goals, stemmed from a podcast about her debt journey. Working 20 hours weekly, she earns from coaching, freelancing, and speaking gigs. Her philosophy mirrors Mark Cuban's: focus on what you naturally excel at.
After closing her successful bridesmaid dress rental business due to its draining nature, she discovered her passion for money coaching at a finance conference.
Joy's lesson: prioritize monetizing innate strengths over arbitrary ventures. Her story exemplifies the power of aligning passion with profession.