A naukri.com initiative
Medium
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More Than Code: Driving a Feature from Concept to Launch
- Customers' feedback prompted the engineer at Bloom & Wild to address the lack of a search function in the app.
- Through data analysis and a Proof of Concept, the engineer demonstrated the necessity of a search feature.
- Collaboration with the Product, Design, and Data teams led to the feature being officially included in the roadmap.
- The project evolved into a team effort, driving improvements in the feature's development and architecture.
- The search project served as a testing ground for a cleaner architecture pattern, emphasizing scalability and maintainability.
- Results showed positive impacts on user conversion rate, multi-order rate, and user engagement with the search function.
- The success of the search feature sparked strategic discussions across various departments within the company.
- The initiative showcased how listening to users and implementing data-driven ideas can lead to broader business strategies.
- Future plans include iterating on the search feature to enhance user experience and business outcomes.
- The story highlights the power of user feedback, data analysis, and collaborative innovation in driving product enhancements.
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