Competencies required for Product Managers are evolving rapidly to keep pace with shifting customer behavior analytics and transforming product platforms.
Product complexity, such as integrating CRM systems with multiple social media platforms, leads to higher interdependencies among features, causing delays in product development.
Customer behavior and product design have become less predictable due to the speed of delivery and customer expectations driven by cloud platforms and GenAI product development.
Customers now expect a wide array of features bundled into single products like super apps, leading to long roadmaps and challenges for Product Managers to focus their efforts effectively.
Despite challenges, innovation in modern product development continues to thrive with impactful products solving real-world problems and reshaping user expectations.