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Arxiv
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Processes Matter: How ML/GAI Approaches Could Support Open Qualitative Coding of Online Discourse Datasets
- Open coding, a key step in qualitative research, can be challenging with large discourse datasets.
- ML/GAI approaches for open coding have strengths and weaknesses, and can complement human coders.
- Line-by-line AI approaches are effective in identifying content-based codes.
- Human coders excel in interpreting conversational dynamics.
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