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Medium
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Product Managers ≠ Launch. And that’s okay. The key is to know where you stand.
- - Product Managers often lack strong marketing skills, making it challenging for them to drive sales and navigate tough situations.
- - Founders excel in the early stages, thriving on ambition and risk, but may lose interest once a product stabilizes, leading to potential disruptions and fixes.
- - A successful balance is highlighted where Founders focus on launching while Product Managers drive growth systematically and with a metric-first approach for profitability.
- - The article emphasizes the importance of Product Managers understanding marketing, analytics, development, tech trends and deploying a self-check checklist for improvement.
- - The self-check list covers areas like analytics, value proposition, customer journey mapping, market research, marketing basics, tech fundamentals, AI literacy, product patterns, business fundamentals, leadership, presenting work, and career growth within a company.
- - By assessing and improving skills in various key areas, Product Managers can enhance their effectiveness and contribute more strategically to the success of their products and companies.
- - Self-critique and continuous learning are encouraged to stay ahead in the field, emphasizing the importance of purpose-driven product development over mere flashy features.
- - The article concludes with a call to focus on genuine value, admit limitations, seek continuous improvement, and prioritize clear goals in product management.
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