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Product Snippet: Learning to Spot the Human Truths (Postmates).

  • During the early days of the internet and tech, disruption and growth were prevalent.
  • A brilliant friend had two innovative ideas: an advanced Twitter feed curation tool and a bike courier service for delivering anything.
  • Observing patterns in the courier service, they discovered people were using it to have meals delivered, leading to the evolution of the idea into what is now Postmates.
  • The experience taught the author the importance of understanding user behavior and iterating to create great products.

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