<ul data-eligibleForWebStory="true"><li>Rapido explores entering India's food delivery market dominated by Zomato and Swiggy.</li><li>The study focuses on underserved Tier 2/3 markets, addressing challenges like high costs.</li><li>Proposed solutions include hyperlocal vendor discovery and transparent commission structures.</li><li>Combining product strategy with user-centered design, Rapido aims for market disruption and expansion.</li><li>The case study presents a roadmap for Rapido's entry into the competitive food delivery sector.</li></ul>

Rapido’s Bold Move: Biting Into Food Delivery

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