<ul data-eligibleForWebStory="false"><li>Hotstar is reimagining growth by implementing a product-driven strategy playbook.</li><li>The Ansoff Matrix is being used to analyze the platform's growth potential through new products and markets.</li><li>Strategies suggested include personalization, regional influencer push, tailored subscription plans, targeting the NRI diaspora, and introducing edutainment and gaming features for kids.</li><li>The approach of allowing users to mix and match their content bundles aligns with modern viewer preferences, positioning Hotstar for future success in the OTT market.</li></ul>

Reimagining Growth for Hotstar: A Product-Driven Strategy Playbook

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